Yogyakarta, May 7, 2026 – Amid the euphoria surrounding scientific publication and the obsession with global indexing systems, one fundamental question is rarely asked: are we truly producing knowledge, or merely fulfilling academic administrative standards?
Research from the Faculty of Psychology at Universitas Gadjah Mada on people-pleasing behavior from the perspective of the Javanese concept of sungkan opens the door to broader reflection. The article titled “People Pleaser Behavior within the Perspective of Sungkan: A Psycho-Anthropological Interpretation” demonstrates that the tendency to please others is not merely an individual trait, but rather the result of deep cultural constructions rooted in values of respect, harmony, and social relationships.